TALLAHASSEE, Fla, –– APB has released the campaign video and exclusive first-look images unveiling their first Nike collaboration - the APB x FAMU Lebron XX. Coming in classic FAMU Orange and one-of-a-kind Ivory colorways, the APB x FAMU Lebron XX pays homage to Florida A&M's legacy while stamping its impact on culture, anchored by its special relationship with the Lebron James franchise with NIKE. Launching exclusively and in limited units at APB online at apbstore.com, as well as in-store at all APB locations, the APB x FAMU Lebron XX in Orange and Ivory will launch officially on 6.2. APB is one of the consumer experience banners of the award-winning Whitaker Group, the experiential and community-focused retail entity owned and founded by entrepreneur James Whitner.
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APB Unveils Their First Nike Collaboration Celebrating Florida A&M University’s Impact, Legacy, And Special Relationship With The Lebron James Franchise And The City of Tallahassee
